About Moore's

The Moore’s Legacy: Reimagined for a New Era

Moore’s Department Store, with its roots dating back to 1914, was a symbol of quality, refinement, and community. Today, we carry forward that heritage, but with a renewed focus on the values that matter to the modern customer and to the modern business: sustainability, uniqueness, respect for local design, transparency, and old-fashioned customer service.

Sustainability: Timeless Fashion with a Purpose

In the spirit of the original Moore’s, we believe that well-made clothing should stand the test of time—both in style and durability. Our commitment to sustainability is inspired by the era when clothes were made to last, not to be thrown away. By choosing only high-quality, ethically sourced fabrics and limiting our environmental footprint, we ensure that each piece in our collection reflects the same values of longevity and craftsmanship that were the foundation of Moore’s a century ago.

Just like the grand staircase that survived the fire of 1948, our clothing is built to endure, reflecting a slow fashion mindset that respects the resources of our planet.

Uniqueness: A Modern Tribute to Classic Elegance

No two Moore’s customers are alike, and that’s something we celebrate. The original store was a beacon of individual style, offering unique pieces to suit the tastes of Adelaide’s fashion-forward shoppers. We continue that tradition by offering exclusive designs that combine the classic with modern flair. Each design piece in each collection has a story to tell, merging heritage aesthetics with contemporary fashion and super-niche IYKYK nods and winks.

Our commitment to uniqueness extends beyond clothing—it’s in the way we craft our customer experience, with tailored service and thoughtful details, ensuring that every visit to Moore’s online feels personal.

Respecting and Celebrating Local Design: A Community Focus

Moore’s was always more than just a department store—it was a part of Adelaide’s cultural fabric, and a bold statement on the future of city life which was at the time centred on the commercial hotspots of Hindley and Rundle Streets. Today, we honour that tradition by working closely with local designers, artisans, and makers to bring something different to the cultural fabric. Each piece in our collections reflects the design creativity found right here in our community.

By celebrating local design, we’re ensuring that Moore’s remains connected to its Australian roots, supporting small businesses and fostering a sense of shared pride in what we create together.

Transparency: Open and Honest in Everything We Do

In an age where customers demand more from the brands they trust, transparency is non-negotiable. At Moore’s, we believe in being open about where and how our products are made. From sourcing to production, we share our processes so you can shop with confidence, knowing that each piece is made ethically and responsibly.

In the early days, Moore’s built trust through quality and service, and we aim to build that same trust today by being upfront about the choices we make. Our customers deserve nothing less.

Old-Fashioned Customer Service: Bringing Back the Human Touch

At its height, the original Moore’s Department Store was renowned for its attentive, personalised service. We’re bringing that spirit back, offering a shopping experience that’s as warm and thoughtful as it was in 1914.

Whether it’s helping you discover a new artist or the perfect t-shirt for a gift, assisting with a special request, or simply taking the time to chat, we believe in customer service that goes above and beyond. At Moore’s, we don’t just sell clothes—we start conversations that build relationships.

 

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